As part of a series of courses for small business owners hosted by Core Business Seminars, Stride co-owners Catherine McIntyre and Terri Parent will be leading a 2-hour session called Getting the Word Out: Effective Marketing on Wednesday, June 6.
Having developed successful brands and marketing plans for over 15 years, Catherine and Terri will be sharing their wealth of knowledge, tried-and-true strategies, and humorous stories from the world of marketing. They’ll explain branding and why it’s so critical to the success of your marketing efforts, and how to develop a marketing plan that really will help you grow your business. They’ll outline local media choices, how to decide which media to use (and why), how to use new media effectively, and how to run a successful marketing campaign no matter how large — or small — the budget. And they’ll review the various ways in which you can assess your return on your marketing investment.
The class will be held on Wednesday, June 6 from 9:00–11:00 am, at the offices of Core Business Seminars, located at 156 College Street in downtown Burlington (across from City Hall Park). Class size is limited, so pre-register online at corebusinessseminars.com or call 373-7952.